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Marketing Manager
Kefir Games
·
1 мес. назад
You are our person if you have:
1 or more years of work experience in gaming marketing
experience with English-speaking audience
understanding of the ecosystems of Twitch, YouTube, TikTok, Steam, and other platforms for promoting gaming products
experience in strategy development and media planning in non-performance channels
experience working with content creators, streamers, and gaming communities and groups
experience in negotiating and coordinating advertising budgets
excellent written and spoken Russian language skills
English proficiency of level B2 and above
understanding of the gaming industry: genres, trends, and formats of interaction with players
willingness to quickly switch between tasks and work at a dynamic pace
Will come in handy:
participation in the launch of PC games
experience in a similar position
background in community, publishing, or business development in marketing
Some points on tasks:
strategy development and media planning in non-performance channels
implementing the strategy, monitoring its execution, and adjusting it
forming a database of content creators, streamers, representatives of gaming communities and groups
building partnerships with content creators, streamers, communities, and groups
negotiating and briefing
preparing pitches and press kits
working on various news hooks to promote the company's products
developing strategies for player retention and retargeting
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