Founding Sales

Who we are

Softr is the first AI-native platform for building business apps such as internal tools and client portals, without any code.

If you’re interested in being on the cutting edge of technology and advancing your career at a fast-growing, lean, impact-driven company, then read on…

We launched Softr in 2020 with a single vision: to give 1 billion business users the ability to build the tools they need — without relying on developers, without learning to code.

Softr is now powering over 1 million builders worldwide - including companies like Netflix, Google, Stripe, UPS, and Clay, who build and run the systems that power their business operations.

We’re a fully remote, distributed, and diverse team of curious, ambitious, and driven individuals.

Role Overview

We are looking for an experienced Founding Sales person to help expand its successful product-led growth B2B motion into a product-led sales motion. This person will be building the sales process from the ground up and acting as the first dedicated salesperson to transition the company from founder-led sales to a more scalable model.

This role will report to Softr’s CEO, Mariam Hakobyan, and work cross-functionally with our Product, Marketing, and Ops teams.

Responsibilities

• Develop and define the sales process: Build the sales process from the ground up, and acting as the first dedicated salesperson to transition the company from founder-led sales to a more scalable model. Take full ownership of the sales cycle, from identifying and prospecting potential customers to closing deals.
• Prospect and qualify leads: Identify potential customers, develop relationships, and qualify leads and manage the sales pipeline through inbound and/or outbound efforts.
• Expand customer accounts: Help customers identify more use cases to use Softr and expand their usage of Softr - growing revenue in the process. Lead the company’s efforts in selling our horizontal products across multiple company segments as well as customer profiles (from SMBs to large organisations).
• Set up systems and processes: Establish or expand on existing foundational sales systems and data tracking, as many may not be in place.
• Collaborate with the founder: Work closely with the founder to refine messaging and strategies based on real-world customer feedback.

Required skills and experience

• Resilience and grit: The ability to handle uncertainty, overcome challenges, and remain motivated without a large sales team for support.
• Go-getter: Strong entrepreneurial spirit with the ability to operate in ambiguity and take initiative.
• Adaptability and a willingness to experiment: The capacity to try new approaches and iterate on strategies since the company is still discovering what works.
• Proactive and self-starting: The ability to work with minimal direction and take initiative to drive results.
• Strong selling skills: 3-5+ years of proven track record of direct B2B SaaS selling and achieving results. Experience in the automation and no-code space is a plus.
• Results-oriented: A proven track record of meeting or exceeding sales quotas and driving revenue growth.
• Excellent communication: Strong verbal and written communication skills, with the ability to convey technical concepts to non-technical buyers.
• Customer obsessed: A passion for building long-term relationships with customers and helping them succeed.
• A strong technical foundation: You’re fluent in no-code and automation tools (bonus if you’ve already built in Softr... and if you have, you should share what you've built!)

Why is Softr the best place to work?

• Fast-growing company and opportunity to make an impact on a large scale.
• Competitive salary and equity options.
• Fully remote and flexible work schedule.
• High ownership, zero bureaucracy. Lean team, get things done mindset.
• Annual company retreat and team gatherings.
• Opportunity to build up sales motion from the ground up and have an outsized impact on the company’s trajectory.
• Work directly with the founders and leadership team.
• Our customers love Softr (1M+ users and growing)! A daily dose of customer love and positive feedback that rewards your work.
• Backed by the best - we are well-resourced, profitable, and backed by best investors, like FirstMark Capital and the world’s best angel investors like Gokul Rajaram, Scott Belsky, Brian Balfour, Cristina Cordova and more (check out the full list here).