Creative Marketing Lead
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- At least 3+ years of experience in creative production, advertising, or a related field
- Creative production expertise. Strong knowledge of creative production, including video, graphic design, copywriting, and digital advertising
- Data-driven decision-making. Ability to use data and analytics to make informed decisions about creative direction and messaging
- Project management. Experience in managing multiple creative projects simultaneously, with the ability to prioritize tasks, meet deadlines
- Familiarity with digital marketing. Understanding of digital marketing platforms such as Google Ads, Facebook Ads, and other social media platforms
- Leadership. Strong leadership skills, with the ability to lead and inspire a team to achieve goals and excel in their roles
- Communication. Excellent communication skills, with the ability to effectively communicate ideas, feedback, and instructions to team members, stakeholders, and cross-functional teams
- Creative problem-solving. Ability to think creatively and come up with innovative solutions to challenges and obstacles
- Adaptability. Flexibility to adapt to changing priorities and circumstances, with the ability to pivot quickly when necessary
- English at the Upper-Intermediate level and higher, both written and spoken
- Developing creative marketing strategies. Develop and execute innovative, data-driven creative strategies for digital advertising campaigns, ensuring alignment with performance goals
- Team management. Manage and lead a team of marketers, designers, and video editors to ensure that all projects are completed on time and to a high standard of quality
- Production process optimization. Streamline the creative production process, identifying areas for improvement and implementing changes to increase efficiency and quality
- Performance optimization. Continuously analyze and optimize the performance of creative materials, using data and analytics to make informed decisions about creative direction and messaging
- Cross-functional collaboration. Collaborate with other teams, including user acquisition, analytics, and product marketing, to ensure that creative materials are aligned with overall marketing and business objectives
