Content & SEO Writer

Why Work Here?

HypeAuditor is a leading B2B influencer marketing platform with customers from all around the world. We provide tools and reports for influencer search on Instagram, Tiktok, Youtube, Twitch, Twitter, and Snapchat. HypeAuditor is a data provider trusted by the biggest media outlets like Forbes, Social Media Today, The Washington Post, Business Insider, Entrepreneur, and PR Week. Founded back in 2018, HypeAuditor acquired more than 1,500,000+ clients. Trusted by the world’s leading brands like Dior, Amazon, L'Oreal, H&M, Unilever, the company is helping to get more transparent influencer marketing analytics. We’re honored to be named one of America's Best Startup Employers 2021-2022, 2024, 2026 by Forbes

Job Overview

We’re looking for a Content & SEO Writer who can create useful, well-researched content that deserves to rank and is worth reading once people get there.

The main focus of this role is long-form and SEO content. This includes blog articles, pillar pages, research-based content, product and solution pages, comparison pages, free tools, templates, and other content built around organic search and our broader marketing goals.

Research is a major part of the job. We don’t want content that simply summarizes what already exists on the first page of Google. You should be comfortable digging into a topic, working with different sources, analyzing competitors, talking to internal experts when needed, and turning what you learn into something clear, specific, and genuinely useful.

You’ll also work with AI tools as part of the content process. We expect you to know where AI saves time and where it makes content worse. You should be able to direct it, challenge its output, fact-check it, rewrite it, and spot generic AI copy immediately. Our stance is that AI can support the work but it should never be the one making the editorial decisions.

What you’ll work on

Your main responsibility will be creating and improving content across several areas:

• Write in-depth blog articles, pillar pages, research pieces, guides, and other long-form content.
• Create SEO-focused pages for products, solutions, free tools, templates, comparisons, topics, agencies, reviews, API/MCP-related use cases, and other parts of the HypeAuditor website.
• Update existing blog and website content when rankings, search intent, product information, or market conditions change.
• Research topics before writing. This may include SERP analysis, competitor research, industry sources, reports, original data, customer insights, and input from internal experts.
• Turn complex information, product functionality, and data into content that is easy to understand without oversimplifying it.
• Work with SEO requirements such as search intent, keywords, page structure, internal linking, metadata, and content gaps without making the text sound as if it was written for a search engine.
• Help build and maintain content clusters and pillar strategies.
• Support selected marketing projects such as newsletters, email sequences, landing pages, and campaign content when needed.
• Edit and improve existing content for clarity, accuracy, usefulness, structure, and tone.
• Work with SEO, Product, Marketing, Design, and other teams to gather information and get content published.
• Review content performance and use the results to improve existing pages and inform future content.

What we’re looking for

• 3+ years of professional writing experience, with a strong portfolio of long-form content.
• Excellent written English. You should be able to write clearly, naturally, and precisely for an international and US-focused audience.
• Strong research skills. You know how to investigate a topic rather than simply rewrite existing articles.
• Practical SEO knowledge. You understand search intent, keywords, SERPs, content gaps, page structure, internal linking, and on-page SEO.
• The ability to balance SEO requirements with readability and actual value for the reader.
• Experience writing about SaaS, B2B, marketing, technology, or another field where understanding the subject matters as much as writing about it.
• The ability to understand complex concepts quickly and explain them in plain English.
• Good editorial judgment. You can tell the difference between a useful paragraph and one that merely sounds polished.
• Strong fact-checking habits and attention to detail.
• The ability to work independently, take ownership of a piece from research to final draft, and know when you need input from someone else.
• Experience using AI tools as part of a professional writing workflow.

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How we expect you to work with AI

AI proficiency for us does not mean being good at generating an article from one prompt.

You should know how to use AI for tasks where it actually helps: exploring a topic, working through ideas, organizing research, testing structures, processing information, editing, or speeding up repetitive parts of the workflow.

At the same time, you should be able to recognize its limitations. That means catching unsupported claims, shallow reasoning, fake specificity, repetitive structures, awkward phrasing, unnecessary summaries, inflated language, and text that says a lot without giving the reader much information.

You will remain responsible for the research, argument, structure, accuracy, tone, and final quality of everything you publish.

Nice to have

Experience with influencer marketing or MarTech would be useful, as would experience with tools such as Semrush, Ahrefs, GA4, Google Search Console, and CMS platforms.

Experience working with original datasets, surveys, experts, or research reports would also be a strong advantage.

Benefits:

• Being a part of an international company with the ability to put deals with major brands and leading international agencies in its portfolio;

• 100% paid sick leave, 20 working days of annual leave per year, the option to choose days off for public holidays (an additional 13 days of annual leave per year);

• Absence of bureaucracy, flexibility, and speed in decision-making;

• Preferential conditions for health insurance;

• Quick interview process;

• Fully remote job;

• Great team & supportive colleagues 🙂