User Acquisition manager (Meta/TikTok) в Prequel — вакансия в IT и GameDev | OfferClaw
User Acquisition manager (Meta/TikTok)
Prequel·Montenegro, United States·Удалённо·3д. назад
Development and implementation of user acquisition strategy.
Management of advertising budgets to drive growth and achieve set performance and profitability KPIs.
Close collaboration with the creative team: providing feedback on tested ad creatives, setting goals, and proposing new hypotheses for testing.
Conducting A/B tests and data analysis to optimize performance and launch effective advertising campaigns.
Interaction with cross-functional teams (including product and analytics) to ensure seamless integration of acquisition strategies with product launches and updates.
Required Experience
At least 3 years of recent experience with large-scale, growing products in a User Acquisition (UA) role.
Mobile Apps: Proven track record of working with B2C mobile applications (must have). Experience with subscription-based monetization model is a strong plus. Web2Web + Web2App experience is also important.
Project Stability: Stable tenure in previous roles, with an average duration of 1.5-2 years at each company.
Experience with international products and markets (USA, EU). English language proficiency.
Budget Management
Experience working with budgets: Successful management of budgets exceeding $100,000+ per month.
Analytics
Proficiency with MMPs: Appsflyer / Adjust.
Proficiency with analytical tools (Google Analytics, Firebase, Amplitude, Appmetrica).
Experience in conducting A/B tests, evaluating them, analyzing data, and working with BI.
Channel and Platform Expertise
Acquisition Channels: Deep understanding of the specifics of Facebook/Meta advertising and TikTok, experience with other acquisition channels is a plus.
How we hire:
HR interview
Hiring manager interview
Final interview
Reference check
Professional development – paid training and courses, online / offline lectures, workshops and trainings. Our employees take part in all major IT meetups;
Adaptation – qualitative onboarding, we help to quickly and smoothly solve all problems. regularly collect feedback throughout the trial period;
Career development – Review is conducted every 6 months, we monitor results and help improve performance;
Balance between work and personal life – ability to conveniently build your work schedule, take vacations and days off without a bunch of approvals and bureaucracy;
Health – extended voluntary health insurance (on the territory of Montenegro);
Office space – a cool office in Montenegro, with comfortable workplaces and lounge areas;
Relocation – we offer a full package of documents for those who are ready to move to Montenegro, and we help with obtaining a residence permit;
Prequel+ – premium access to the entire Prequel product.