User Acquisition Manager
For Bullet Echo, we’re looking for a User Acquisition Manager to own and scale paid acquisition across key marketing channels
What You'll Do
- Own and scale paid acquisition across key channels (Meta, Google Ads, AppLovin, etc.)
- Manage and optimize UA budgets, allocating spend based on performance and ROI
- Analyze campaign performance and identify growth opportunities across channels, creatives, and audiences
- Continuously test new hypotheses, sources, and approaches to scale efficiently
- Work closely with product, analytics, and creative teams to improve performance
- Monitor key metrics (CPI, ROAS, LTV, Retention) and make data-driven decisions
- Take full ownership of UA campaigns and drive their performance end-to-end
What We're Looking For
- 2+ years of experience in User Acquisition for mobile apps/games
- Hands-on experience with major UA platforms (Meta, Google Ads, AppLovin)
- Experience working with meaningful budgets
- Strong analytical skills and experience working with raw data
- Deep understanding of performance marketing metrics (CPI, ROAS, LTV, Retention)
- Experience with MMPs (Adjust, AppsFlyer) and analytics tools (Amplitude, Firebase, etc.)
- Solid understanding of attribution, SKAN, ATT, and privacy frameworks
- Structured, data-driven approach to decision-making
- Advanced English communication skills for day-to-day collaboration
- Fluency in both English and Russian would be considered an advantage
Why this role is interesting
- High level of ownership and direct impact on product growth
- Opportunity to work on a successful live game with an established player base
- Ability to influence UA strategy and scale channels end-to-end
As part of the recruitment process, we will need to process your personal data in order to review your application and communicate with you. You can find more information about how we handle your data in our Recruitment Privacy Notice
