UA Manager

Gismart·Удалённо·Удалённо·7 мес. назад
  • Over 1 year of hands-on experience in user acquisition
  • Proven track record managing Paid Social campaigns (Meta Ads, TikTok, Snapchat) with budgets exceeding $300K.
  • Strong communication skills, with the ability to structure and deliver clear ideas, feedback, and instructions across teams.
  • Analytical approach to campaign performance, with solid working knowledge of Microsoft Excel and Google Workspace tools (Sheets, Docs, Slides).
  • Demonstrated ability to navigate shifting priorities, make quick decisions, and adapt strategies in fast-paced environments.
  • Proficiency in English – B2 or higher level
  • Managing the full lifecycle of advertising campaigns, including launch, optimization, and scaling.
  • Use a data-driven approach to analyze campaign performance, funnels, and creatives daily to optimize toward performance goals
  • Conduct audience research from a performance marketing perspective, including demographics, interests, behaviors, and pain points.
  • Researching and evaluating new user acquisition channels to expand reach and improve ROI.
  • Keeping up-to-date with industry trends, emerging threats, and best practices in user acquisition and digital marketing technologies.

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