Senior Marketing Analyst
Senior Marketing Analyst
Required work experience: 3+ years
Employment: full-time
Location: remote
We’re looking for a Marketing Analyst with strong technical skills and experience working with subscription-based products. In this role, you’ll help bridge the gap between marketing and analytics: helping marketing teams make data-driven decisions, improve LTV forecasting, work with attribution, build BI reporting, and handle ad hoc tasks.
- Use date to validate marketing and product hypotheses
- Run exploratory analyses and identify patterns, growth opportunities, and reasons behind metric changes
- Build, maintain, and improve BI reports for multiple teams
- Perform ad hoc analyses for marketing, product, and business needs
- Work on LTV modeling and forecasting
- Develop and improve attribution models
- Support marketing channels with budgeting and performance modeling
- Analyze the effectiveness of marketing activities and their impact on business metrics
- Work with large datasets, write complex SQL queries, and use Python scripts for analysis and visualization
- Collaborate with marketing, analytics, product, and development teams
- Prepare insights and present complex analytical findings in a clear, easy-to-understand way
- Strong SQL skills and the ability to write complex queries
- Experience using Python for analytics, data processing, and visualization
- Experience working with BI systems
- Solid knowledge of statistics and the mathematical foundations needed for hypothesis testing and experiments
- Experience with marketing analytics and business metrics
- Understanding of subscription models and metrics such as LTV, retention, CAC, payback, and ROI/ROAS
- Ability to run deep data analyses and turn findings into clear business insights
- English skills sufficient for reading technical documentation and analytical materials
- Proactive mindset, strong communication skills, and the ability to explain complex ideas in simple terms
- Subscription-based B2C products
- Building or improving LTV models
- Developing or improving attribution models
- Marketing channels such as PPC, SEO, affiliate, paid social, and others
- Participating in A/B tests and evaluating the results
- Building regular management reporting and presenting business results
- Growing a small team of analysts
What we offer:
- Confirmed employment from day one
- Remote work from anywhere in the world or at our office
- Flexible work schedule
- Corporate events and team-building activities
- A personalized approach to professional growth and development within the company
- A team of professionals ready to mentor and share their knowledge and experience
