We are seeking a Senior Adobe Campaign Classic Engineer to join our team and lead the design and execution of complex marketing campaigns, leveraging Adobe Campaign Classic to drive customer engagement and achieve strategic goals.
Responsibilities
- Develop and execute marketing strategies to align with organizational objectives
- Design and manage complex campaigns using Adobe Campaign Classic, including resources, workflows, content blocks, fragments, and typology rules
- Ensure data quality and accuracy for precise customer targeting
- Implement automation processes to streamline campaign efficiency
- Leverage dynamic content and personalization to improve customer engagement
- Conduct A/B testing, analyze results, and optimize performance
- Provide data-driven insights and recommendations through reporting and analysis
- Apply expertise in HTML, CSS, JavaScript, and REST API services for integrations with upstream and downstream systems
Requirements
- 3+ years of experience in Digital Marketing using Adobe Campaign Classic (V7/V8)
- Knowledge of Adobe Campaign Classic use cases, best practices, and campaign management
- Skills in HTML, CSS, and JavaScript for advanced customization
- Proficiency in REST APIs and integrations with related systems
- English proficiency at B2 level or higher
Nice to have
- Familiarity with APIs and integration settings