Playable Ads Developer - Paper.io 2
Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. With 1000 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads, after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Paper.io, alongside popular apps such as BeReal and Wizz.
Our Growth team helps maximize the potential of each Voodoo product within the ecosystem. Our Growth team is split across several areas of expertise, such as user acquisition, ad monetization, video ads, playable ads, and creative strategy. Being part of the Growth Team at Voodoo requires strong operational excellence and creativity in order to constantly adapt and stay ahead of the market.
The core mission of the Playable Ads team is to create engaging and interactive advertising experiences that captivate audiences and drive conversions. We work with playable developers and coordinators who turn games into HTML interactive ad experiences. Your main mission will be to produce high-performing playable ads for Paper.io 2 by creating, adapting, testing, and uploading them to our various ad networks.
We are looking for talented individuals interested in creating playable ads that let users try Paper.io 2! To succeed in this role, you need extensive Unity development experience and a track record of creating unique user experiences for a global audience.
- Transform Paper.io 2 gameplay into interactive playable ad experiences
- Optimize playable ads for the best user experience, scalability, and adaptability
- Integrate analytics solutions to measure interactions and gain insights to improve the user experience
- Build interactive playable templates that can be customized by graphic designers
- Contribute to cross-functional initiatives, such as testing new tools and implementing new processes
- Develop a deep understanding of how your Paper.io playable ads perform and why
- Work within a small creative squad with amazing people from diverse backgrounds and nationalities
- Explore different creative angles, mechanics, and formats around Paper.io
- Become a creative expert in mobile gaming: benchmark what competitors are doing and experiment with new ideas
- Fully proficient in playable ad creation or in developing Unity projects, size optimized to be used as playable
- Experience creating playable ads in Unity (Luna), Cocos Creator, or any relevant platform
- Adequate knowledge of object-oriented programming and web game development
- Proactive problem diagnosis and creative problem-solving skills
- Fluent in English, both oral and written
- 3+ years of experience in a similar role
- Deeply familiar with the mobile gaming market, in particular hyper casual and casual games
- Creative mindset and knowledge in game design
- Strong interest in Paper.io 2, its gameplay loops, audience, and creative potential
- Familiarity with 3rd party SDKs, analytics, and A/B testing in mobile games, preferred but not essential
Competitive salary and other benefits according to the country you reside in.
