Influencer Content Associate - Blitz

Voodoo·France·Офис·4д. назад

Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.

Blitz is a gaming platform launched in 2021, allowing players to compete in mobile games for real cash prizes (head-up, tournaments, leagues, etc.). It is leveraging a unique game portfolio as well as exclusive games crafted for Blitz to engage users in a fun and rewarding way.

As an Influencer Content Associate for Blitz, you will play a key role in building and managing our influencer strategy to produce authentic, high-performing video content. Your responsibilities will include:

Creating engaging content that resonates with US & international audiences
Taking ownership of influencer operations, from identifying trends to executing campaigns that drive user engagement and growth.
Managing and growing a network of 100+ influencers across micro, macro, and mega creator tiers, building and maintaining strong relationships at scale.
Sourcing and discovering top-performing content across social media platforms, staying ahead of social trends and competitor strategies.
Experimenting with viral marketing tactics, testing unconventional approaches to maximize organic reach and engagement.
Developing creative briefs that align with Blitz's brand identity and overseeing execution by your network of creators.
Engaging and contracting creators, ensuring all agreements are properly formalized.
Assisting with video production and editing when necessary to ensure quality and vision are met.
Tracking and analyzing content performance, building a CRM database of creators, and reporting on production outputs and performance metrics.
Collaborating closely with Product, User Acquisition, and Creative teams to align influencer content with Blitz-specific objectives.
Staying immersed in our target audience culture, including social media behavior, slang, trends, and platforms to ensure content remains culturally relevant.

You have experience managing influencers or working in content creation, with demonstrated ability to build and maintain creator relationships at scale (comfortable managing high portfolio volume).
Deep understanding of US Gen Z culture, trends, and social media behavior is required. Native-level cultural fluency with the US market is strongly preferred (e.g., through lived experience, extended time in the US, or deep professional immersion in US-focused content).
Curious and experimental mindset, always exploring viral marketing tactics and growth hacks to amplify reach and engagement.
Content creation experience is a strong plus, we're looking for someone who understands content from a creator's perspective.
Experience working with marketing artists, video artists, or content creators is preferred.
Data-driven mindset with analytical skills to track performance and optimize strategy.
Creative and entrepreneurial, with a proactive approach to discovering new trends and solving problems in a fast-paced environment.
Strong collaboration and communication skills, comfortable working across teams.
Fluent/native in English is required (fluency in French is a plus).
France-based with willingness to work partially aligned with US time zones when needed for key collaborations.