Finance Manager
We are looking for a Finance Manager to join SOFTSWISS and support a strategically important area of the business.
This role will operate within SOFTSWISS’s broader finance ecosystem, with close collaboration and support from Treasury, FP&A, Finance Infrastructure, and other CFO office functions.
This role is designed for a highly independent and commercially minded finance professional who can combine strategic finance leadership with hands-on execution.
You will be responsible for managing and developing the financial framework of the business direction — including management accounting, budgeting, reporting, treasury coordination, unit economics, and business partnership.
This position requires strong analytical capabilities, financial planning expertise, and close cross-functional collaboration with operational and commercial teams.
The ideal candidate will act as a key finance partner, ensuring transparency, scalability, and sustainable profitability of the business.
Management Accounting
- Build and maintain the full P&L structure of the business direction, including revenue streams, direct costs, and overheads
- Develop methodologies for cost allocation across traffic channels, campaigns, and projects
- Establish robust control over advertising budgets across multiple platforms, accounts, and traffic sources
- Own unit economics analysis by traffic source, including CPA, ROAS, LTV, and profitability metrics
- Integrate the business unit’s financial data into group-wide management accounting systems
Reporting, Analytics & Financial Control
- Prepare regular financial reporting for Head of Performance Marketing and CFO, including P&L, cash flow, and key business KPIs
- Ensure reconciliation between finance data and operational / marketing analytics
- Conduct budget vs actual variance analysis across financial and performance metrics
- Develop financial templates, dashboards, and tools for operational decision-making
- Participate in regular business reviews, providing financial performance insights and recommendations
Budgeting, Treasury & Financial Operations
- Plan weekly and monthly budget requirements for traffic acquisition activities
- Coordinate closely with Treasury on funding requests, budget limits, and liquidity control
- Manage financial flows related to B2B traffic resale to casino operators
- Monitor payment, currency, and operational risks across multi-currency advertising accounts and platforms
Strategic Business Partnership
- Provide pre-launch financial expertise for campaign planning, including ROI and profitability assessments
- Support pricing strategy development for B2B traffic resale products
- Collaborate with Finance Infrastructure Team to automate workflows and improve financial processes
- Participate in scaling and developing the finance function as the business direction grows
- Degree in Finance, Economics, Accounting, or a related field
- 3+ years of experience in finance, management accounting, FP&A, or financial controlling within performance-driven, digital, or traffic-based business environments
- Strong understanding of traffic-driven business models, including how traffic economics operate, where value is created, how monetization works, and how profitability is distributed across channels, products, and partners
- Proven ability to act as a strategic finance business partner, contributing to commercial and operational decision-making rather than functioning solely as a support role
- Strong expertise in management accounting, including P&L ownership, budgeting, financial modeling, cash flow planning, and financial control
- Experience with unit economics analysis, including profitability drivers, margin structures, and business performance evaluation
- Advanced Excel and/or Google Sheets skills
- Experience in budget control, plan vs actual analysis, and financial reporting
- Strong analytical skills, high level of autonomy, and ability to work independently in a dynamic business environment
- English and Russian (at least Upper-Intermediate, both written and oral)
- Experience with unit economics, cohort analysis, and marketing analytics
- Experience working with advertising platforms and traffic acquisition channels
- Basic knowledge of attribution models, tracking systems, and digital marketing performance metrics
- SQL skills
- Experience with BI tools such as Power BI, Looker Studio, or Tableau
- Professional certifications such as ACCA, CPA
- Experience in startup or rapidly scaling business environments
